We promote the interconnection of resources and know-how to enrich our developments by relying on the most relevant skills on a global scale.
NEW GENERATION WATCHMAKING
PARIS, PLACE OF CREATION
We design and imagine all of our watches in Paris. Our workshop is located at the “Caserne”, the first European incubator for responsible fashion and luxury. A place that brings together creators, designers and researchers in order to experiment and create the innovations and objects of tomorrow. Circularity, sustainability, and bio-manufacturing are the main projects carried out by our partners.
Since 2019, we have assembled the majority of our watches in Besançon, home of French watchmaking. We have selected a partner who for 3 generations has assembled and maintained watches with the passion of the craftsman. Since June 2021, all of our productions will be assembled in France.
All our watches are equipped with a photovoltaic movement, the manufacture of which is entrusted to SEIKO and MIYOTA. Using only the natural energy of light to function, they offer an autonomy ranging from 4 to 6 months.
Awake is the first watch brand in the world to use the fishing net in the production of its watches. Since 2019, we have been working with our Danish partner, PLASTIX, whose role is to collect, sort, extrude and transform these threats to our marine ecosystems into granules.
Our dials and hands have been developed by our Hong Kong-based partner for nearly 40 years. Recognized for the quality of his work and the attention to detail, his expertise has enabled him to collaborate with the biggest European brands.
Discover our program of upgrading and the materials we use: