IMAGINE, INNOVATE, CREATE AND PUSH BACK TECHNICAL CONSTRAINTS ARE PART OF OUR DESIGNER EVERYDAY.
For too long, we have not seen the environment as a resource to be exploited, without limits. In doing so, we have destroyed centuries-old ecosystems and threatened biodiversity on our planet. It's time to stop pitting nature against progress. It's time to rethink our development and growth. The solution is no longer to compensate for one model, it is in the construction of another, more respectful and more sustainable.
THE THREE PRINCIPLES OF OUR RESPONSIBLE INNOVATION APPROACH:
01_Ending fossil fuels Transform waste, assemble the elements, develop new materials without extracting them. We work every day to compose the materials of tomorrow, from circular or regenerative resources.
02_The interconnection of know-how We promote the interconnection of resources and know-how on a global scale to enrich our development with the most relevant initiatives and skills. We thus bring together designers, manufacturers, chemists, artists and researchers to imagine and design ever more innovative products. Always with a single goal: to reduce our impact on the planet as much as possible.
03_Cultivate life rather than destroy it While today we are already working with biotechnology laboratories, our long-term goal is to develop new generation objects that are inspired by living things, without harming them.
This philosophy, we apply to the entire collective so that it is reflected in each of our achievements, from design to production. Because it is by innovating and reinventing our manufacturing process that we act together for a sustainable and reconciling future.
RE: FN-S1® *: INNOVATIVE AND EXCLUSIVE
We have developed RE: FN-S1®, a material made from fishing nets transformed into a new resource, ultra light and highly durable. Re-developed in our Innovation Lab, we have given it unmatched quality, texture and resistance. The perfect combination of design and performance.
Origin: Denmark. Recomposed in our innovation laboratory
BIOPOLY: SUSTAINABLE AND WITHOUT FOSSIL ENERGY.
Our bio-polymer is made from castor, a natural plant with tropical origins. Our producers are registered with the Castor Initiative, which guarantees the maintenance of soil fertility, a significant reduction in water consumption and carbon footprint, and fairer remuneration for farmers.
Because limiting the use of materials is a key commitment, we take a very minimalist approach to anything that isn't essential. Our packaging, made in a natural material, will disappear without leaving any traces.
PHOENIX: A NYLON FROM THE PLASTIC OF THE OCEANS
Phoenix was born out of the desire to turn ocean waste into a sustainable resource. The result of a process of cleansing and transformation, our bracelets bring back to life what was once a threat. A very concrete example of a circular economy.
Powered by natural light, it automatically recharges on your wrist for infinite autonomy. No electricity. No batteries to change. Zero waste. All our watches use this technology
CELLULOSE: WITHOUT CRUELTY OR FOSSIL ENERGIES
We have chosen cellulose as a vegan option to replace leather: a natural and renewable material extracted from cotton and wood fibers. Same appearance, same possibilities, but with less environmental impact and respectful of animal life.